Food Matters Live

Straightforward. Food matters Live rebrand. Event logo designs

The Brief

Food Matters Live is a portfolio of platforms that brings together a global community where food, health and nutrition meet.

As the business has grown, so has the complexity of its offer. Our job was to create clarity and structure, ensuring its hugely varied target audience could easily engage with all facets of the brand.

Straightforward. Food matters Live rebrand.
Straight Forward. Food matters Live rebrand. Event logo designs

The Solution

A clear brand architecture for Food Matters Live, providing structure and meaning for each of it’s platforms, with a vibrant new brand identity and visual language. This extended to all touch points including digital, web, campaign communications and even creating a shiny new, iconic award.

Straightforward. Food matters Live 2018 mailer
Straightforward. Food matters Live rebrand. Business cards
Straight Forward. Food matters Live rebrand. Website home page on iPad and iPhone
Straight Forward. Food matters Live rebrand. Website Home page design.
Straightforward. Food matters Live rebrand. Icons design.

“The Straight Forward team are a pleasure to work with. The creative problem solving and support for our business has been incredible. Thank you.

Briony Mansell-Lewis
Director, Food Matters Live

Straightforward. Food matters Live rebrand. 2018 social post design.
Straightforward. Food matters Live rebrand. 2018 social post design.

Food Matters Live Award

Did we mention the shiny new award? Inspired by the human taste bud and its five senses, we wanted to create an iconic desirable object to celebrate the best in class from the world of food.

Straight Forward Design - Food Matters Live Awards